Wednesday, 3 April 2013

Audience Research Independent


Audience Research Independent

When coming to the final conclusion of what our horror trailer was going to entail and how we were going to go about doing it, was partly influenced by the research we done. We put together a few ideas and sent them out on questionnaires and the feedback we got back was all very positive towards the idea we wanted to go with. Which was the modern social network killer, We researched into how many people aged 16-19 used social networking sites and out of the questionnaires I got back I discovered 95% used them.  We also asked about random event invites or random adds and how they felt towards them if it was spam we told them to leave it but if it wasn’t we wanted to get a general outlook on whether it did make people curious as to whether they could be on the bad side of life. Only a small 12% reported back they’ve ever thought this. So we went for our idea to put it into perspective for the people viewing it.

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